{"id":286651,"date":"2023-03-06T10:45:46","date_gmt":"2023-03-06T16:45:46","guid":{"rendered":"https:\/\/www.liveaction.org\/news\/?p=286651"},"modified":"2023-03-03T18:56:18","modified_gmt":"2023-03-04T00:56:18","slug":"abortion-pill-company-mobile-billboards","status":"publish","type":"post","link":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/","title":{"rendered":"Abortion pill company drives mobile billboards in pro-life states near colleges"},"content":{"rendered":"<div style=\"margin-top: 0px; margin-bottom: 0px;\" class=\"sharethis-inline-share-buttons\" ><\/div><p>Mayday Health, an abortion pill company, is &#8220;celebrating&#8221; Women&#8217;s History Month by driving mobile billboards into pro-life states, spreading information on how women can get abortion pills mailed directly to them.<\/p>\n<p>According to <a href=\"https:\/\/www.mpbonline.org\/blogs\/news\/these-billboards-want-you-to-know-how-to-get-abortion-pills-even-if-your-state-banned-abortions\/?1677794032008\" target=\"_blank\" rel=\"noopener\">Mississippi Public Broadcasting<\/a> (MPB), the mobile billboards are operating near college campuses across 14 states. They are equipped with a QR code which, when scanned, gives information on how to get abortion pills. \u201cWe do not pretend that they are perfect,\u201d said Jennifer Lincoln, executive director and president of Mayday, told MPB. \u201cWe wish that everybody could just get these medications as easily as you can get Tylenol or Viagra in this country. Where there\u2019s a will, there\u2019s a way.\u201d<\/p>\n<p>The abortion industry has frequently compared the safety of the abortion pill (mifepristone) to Tylenol and Viagra \u2014\u00a0a likening which Live Action News writer Bettina DiFiore <a href=\"https:\/\/archive.liveaction.org\/news\/fact-check-abortion-pill-safer-tylenol-viagra\/\">dismantled here<\/a>. However, Lincoln&#8217;s statement also shines more light on the abortion industry&#8217;s hope to eventually\u00a0<a href=\"https:\/\/archive.liveaction.org\/news\/industry-push-over-the-counter-abortion-pills\/\">make these life-ending drugs available over the counter<\/a>&#8230; just like Tylenol is now.<\/p>\n<p>Targeting college campuses is an intentional marketing tactic.<\/p>\n<p>&#8220;We do that by driving around universities where we know there are a lot of young people who can use this information,&#8221; Lincoln further <a href=\"https:\/\/www.wapt.com\/article\/mobile-billboard-promoting-abortion-pill-access-raises-eyebrows\/43157754\" target=\"_blank\" rel=\"noopener\">told WAPT<\/a>. &#8220;We also know that Gen Z is amazing at helping amplify these messages and getting them out and really reclaiming their power back that way.&#8221;<\/p>\n<p><a href=\"https:\/\/www.liveaction.org\/walgreens-cvs-petition\/\"><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter size-large wp-image-283198\" src=\"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/01\/Keep-Abortion-Pill-Out-Of-Walgreens-CVSLAN-Horizontal--700x180.jpg\" alt=\"Walgreens CVS banner\" width=\"700\" height=\"180\" srcset=\"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/01\/Keep-Abortion-Pill-Out-Of-Walgreens-CVSLAN-Horizontal--700x180.jpg 700w, https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/01\/Keep-Abortion-Pill-Out-Of-Walgreens-CVSLAN-Horizontal--300x77.jpg 300w, https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/01\/Keep-Abortion-Pill-Out-Of-Walgreens-CVSLAN-Horizontal--768x197.jpg 768w, https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/01\/Keep-Abortion-Pill-Out-Of-Walgreens-CVSLAN-Horizontal--500x128.jpg 500w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/><\/a><\/p>\n<p>Freshman Rachael Mullen told WAPT, &#8220;I think it&#8217;s probably intentional that they&#8217;re targeting schools in this area, especially Belhaven, since it&#8217;s a Christian university.&#8221; Laura Knight, president of Pro-Life Mississippi, agreed.<\/p>\n<p>&#8220;I think they&#8217;re targeting Mississippi students,&#8221; she said. &#8220;Because of our laws, because of our notoriety within the <em>Dobbs<\/em> case.&#8221;<\/p>\n<p>In addition to Mississippi, the billboards will be appearing in Alabama, Arkansas, Georgia, Idaho, Louisiana, Kentucky, Missouri, Oklahoma, South Dakota, Tennessee, Texas, West Virginia, and Wisconsin. Lincoln encouraged women to order the abortion pills now \u2014 which directly benefits her business \u2014 and store them, just in case they get pregnant. This is known in the industry as &#8220;<a href=\"https:\/\/archive.liveaction.org\/news\/bad-actors-industry-abortion-pills-arent-pregnant\/\">advanced provision<\/a>&#8221; of abortion pills. And it goes against FDA protocol.<\/p>\n<p>Mayday erected similar billboards <a href=\"https:\/\/archive.liveaction.org\/news\/abortion-billboards-mississippi-rare-cases\/\" target=\"_blank\" rel=\"noopener\">last summer<\/a> in Mississippi, intentionally choosing Jackson because \u2014 as Knight said \u2014 it was the home of Jackson Women&#8217;s Health Organization, of the <em>Dobbs<\/em> case overturning <em>Roe v. Wade<\/em>.<\/p>\n<p>&#8220;It\u2019s an absolute disgrace that Jackson Women\u2019s Health Organization was shut down, but that will not be the final word,&#8221; Olivia Raisner, co-founder of Mayday Health, said at the time. &#8220;People will always make their own choices about what to do with their own bodies. And at Mayday, we want everyone to have the information they need to make the best decision for themselves, including in places like Jackson where abortion clinics have been forced to close.&#8221;<\/p>\n<p>The <a href=\"https:\/\/archive.liveaction.org\/news\/majority-abortions-us-done-abortion-pill\/\" target=\"_blank\" rel=\"noopener\">majority of women<\/a> already undergo abortions using the abortion pill regimen, though few women seem to know about how high the <a href=\"https:\/\/archive.liveaction.org\/news\/abortion-pill-complications-uk-mirror-us-data\/\" target=\"_blank\" rel=\"noopener\">complication rate<\/a> is. The abortion pill (mifepristone) has been found to be <a href=\"https:\/\/archive.liveaction.org\/news\/study-abortion-pill-four-times-dangerous-surgical\/\" target=\"_blank\" rel=\"noopener\">four times more dangerous<\/a> than first-trimester surgical abortions. Should women really be taking the pills at home or on college campuses, without medical supervision or support?<\/p>\n<p style=\"text-align: center;\"><strong><a href=\"https:\/\/give.liveaction.org\/general-donation\/?utm_source=lan&amp;utm_medium=display&amp;utm_campaign=monthly&amp;utm_content=article\"><i>Did you know that as little as $10 a month is enough to reach more than 3,000 people with the truth about abortion that no one else is telling them? Click here to start saving lives 365 days a year.<\/i><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mayday Health, an abortion pill company, is &#8220;celebrating&#8221; Women&#8217;s History Month by driving mobile billboards into pro-life states, spreading information on how women can get abortion pills mailed directly to them. According to Mississippi Public Broadcasting (MPB), the mobile billboards are operating near college campuses across 14 states. They are equipped with a QR code [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":286664,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false},"categories":[9953,3473],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Abortion pill company drives mobile billboards in pro-life states near colleges<\/title>\n<meta name=\"description\" content=\"Targeting college campuses is an intentional marketing tactic. &quot;We... [drive] around universities where we know there are a lot of young people...&quot;\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Abortion pill company drives mobile billboards in pro-life states near colleges\" \/>\n<meta property=\"og:description\" content=\"Targeting college campuses is an intentional marketing tactic. &quot;We... [drive] around universities where we know there are a lot of young people...&quot;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\" \/>\n<meta property=\"og:site_name\" content=\"Live Action News\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/liveaction\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-06T16:45:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-03-04T00:56:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/03\/GettyImages-1026562452-college-student.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"650\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Cassy Cooke\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@liveaction\" \/>\n<meta name=\"twitter:site\" content=\"@liveaction\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Cassy Cooke\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\"},\"author\":{\"name\":\"Cassy Cooke\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/16622da192101346f516b7444d125392\"},\"headline\":\"Abortion pill company drives mobile billboards in pro-life states near colleges\",\"datePublished\":\"2023-03-06T16:45:46+00:00\",\"dateModified\":\"2023-03-04T00:56:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\"},\"wordCount\":565,\"publisher\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/#organization\"},\"articleSection\":[\"Abortion Pill\",\"Newsbreak\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\",\"url\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\",\"name\":\"Abortion pill company drives mobile billboards in pro-life states near colleges\",\"isPartOf\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/#website\"},\"datePublished\":\"2023-03-06T16:45:46+00:00\",\"dateModified\":\"2023-03-04T00:56:18+00:00\",\"description\":\"Targeting college campuses is an intentional marketing tactic. \\\"We... [drive] around universities where we know there are a lot of young people...\\\"\",\"breadcrumb\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/archive.liveaction.org\/news\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Abortion pill company drives mobile billboards in pro-life states near colleges\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#website\",\"url\":\"https:\/\/archive.liveaction.org\/news\/\",\"name\":\"Live Action News\",\"description\":\"Covering Human Rights, Abortion, &amp; Pro-Life Issues\",\"publisher\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/archive.liveaction.org\/news\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#organization\",\"name\":\"Live Action\",\"url\":\"https:\/\/archive.liveaction.org\/news\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2016\/06\/Live-Action-Logo-Black.png\",\"contentUrl\":\"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2016\/06\/Live-Action-Logo-Black.png\",\"width\":701,\"height\":710,\"caption\":\"Live Action\"},\"image\":{\"@id\":\"https:\/\/archive.liveaction.org\/news\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/liveaction\",\"https:\/\/twitter.com\/liveaction\",\"https:\/\/www.instagram.com\/liveactionorg\/\",\"https:\/\/www.pinterest.com\/LiveActionFilms\/\",\"https:\/\/www.youtube.com\/user\/LiveActionFilms\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/16622da192101346f516b7444d125392\",\"name\":\"Cassy Cooke\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8b602f8210f1a7d948ca1c0dcab11fad?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8b602f8210f1a7d948ca1c0dcab11fad?s=96&d=mm&r=g\",\"caption\":\"Cassy Cooke\"},\"description\":\"Cassy has over 20 years of experience as a writer and editor, most of which have been spent covering pro-life issues like abortion, disability rights, euthanasia, and more.\",\"url\":\"https:\/\/archive.liveaction.org\/news\/author\/cassy-fiano\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Abortion pill company drives mobile billboards in pro-life states near colleges","description":"Targeting college campuses is an intentional marketing tactic. \"We... [drive] around universities where we know there are a lot of young people...\"","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/","og_locale":"en_US","og_type":"article","og_title":"Abortion pill company drives mobile billboards in pro-life states near colleges","og_description":"Targeting college campuses is an intentional marketing tactic. \"We... [drive] around universities where we know there are a lot of young people...\"","og_url":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/","og_site_name":"Live Action News","article_publisher":"https:\/\/www.facebook.com\/liveaction","article_published_time":"2023-03-06T16:45:46+00:00","article_modified_time":"2023-03-04T00:56:18+00:00","og_image":[{"width":1200,"height":650,"url":"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2023\/03\/GettyImages-1026562452-college-student.jpg","type":"image\/jpeg"}],"author":"Cassy Cooke","twitter_card":"summary_large_image","twitter_creator":"@liveaction","twitter_site":"@liveaction","twitter_misc":{"Written by":"Cassy Cooke","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#article","isPartOf":{"@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/"},"author":{"name":"Cassy Cooke","@id":"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/16622da192101346f516b7444d125392"},"headline":"Abortion pill company drives mobile billboards in pro-life states near colleges","datePublished":"2023-03-06T16:45:46+00:00","dateModified":"2023-03-04T00:56:18+00:00","mainEntityOfPage":{"@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/"},"wordCount":565,"publisher":{"@id":"https:\/\/archive.liveaction.org\/news\/#organization"},"articleSection":["Abortion Pill","Newsbreak"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/","url":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/","name":"Abortion pill company drives mobile billboards in pro-life states near colleges","isPartOf":{"@id":"https:\/\/archive.liveaction.org\/news\/#website"},"datePublished":"2023-03-06T16:45:46+00:00","dateModified":"2023-03-04T00:56:18+00:00","description":"Targeting college campuses is an intentional marketing tactic. \"We... [drive] around universities where we know there are a lot of young people...\"","breadcrumb":{"@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/archive.liveaction.org\/news\/abortion-pill-company-mobile-billboards\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/archive.liveaction.org\/news\/"},{"@type":"ListItem","position":2,"name":"Abortion pill company drives mobile billboards in pro-life states near colleges"}]},{"@type":"WebSite","@id":"https:\/\/archive.liveaction.org\/news\/#website","url":"https:\/\/archive.liveaction.org\/news\/","name":"Live Action News","description":"Covering Human Rights, Abortion, &amp; Pro-Life Issues","publisher":{"@id":"https:\/\/archive.liveaction.org\/news\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/archive.liveaction.org\/news\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/archive.liveaction.org\/news\/#organization","name":"Live Action","url":"https:\/\/archive.liveaction.org\/news\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/archive.liveaction.org\/news\/#\/schema\/logo\/image\/","url":"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2016\/06\/Live-Action-Logo-Black.png","contentUrl":"https:\/\/archive.liveaction.org\/news\/wp-content\/uploads\/2016\/06\/Live-Action-Logo-Black.png","width":701,"height":710,"caption":"Live Action"},"image":{"@id":"https:\/\/archive.liveaction.org\/news\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/liveaction","https:\/\/twitter.com\/liveaction","https:\/\/www.instagram.com\/liveactionorg\/","https:\/\/www.pinterest.com\/LiveActionFilms\/","https:\/\/www.youtube.com\/user\/LiveActionFilms"]},{"@type":"Person","@id":"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/16622da192101346f516b7444d125392","name":"Cassy Cooke","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/archive.liveaction.org\/news\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/8b602f8210f1a7d948ca1c0dcab11fad?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8b602f8210f1a7d948ca1c0dcab11fad?s=96&d=mm&r=g","caption":"Cassy Cooke"},"description":"Cassy has over 20 years of experience as a writer and editor, most of which have been spent covering pro-life issues like abortion, disability rights, euthanasia, and more.","url":"https:\/\/archive.liveaction.org\/news\/author\/cassy-fiano\/"}]}},"_links":{"self":[{"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/posts\/286651"}],"collection":[{"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/comments?post=286651"}],"version-history":[{"count":4,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/posts\/286651\/revisions"}],"predecessor-version":[{"id":286665,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/posts\/286651\/revisions\/286665"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/media\/286664"}],"wp:attachment":[{"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/media?parent=286651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/categories?post=286651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.liveaction.org\/news\/wp-json\/wp\/v2\/tags?post=286651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}